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Business Success Requires The Right Resources

There are so many exciting changes and innovations happening in our daily lives that our parents (depending on your age) and grandparents could never have imagined. For example, how in an instant an email message can travel across to the other side of the world rather than putting a letter in the mailbox for delivery days later, dialing a phone number without the assistance of an operator or having access to almost any type of information at your fingertips with computers and smartphones. There are countless other examples. The older one gets the more in awe of the amazing changes happening in our personal lives as well as in business. Each day we have access to more and more resources previously thought to be unimaginable. Just look around the interior of your car, your house and where you work each day.

There is a renewed interest happening with space exploration. NASA, the National Aeronautics and Space Administration, plans to send people to the planet Mars in 2030. That may seem like years away but it really isn’t. Before you know it, the year, 2030, will be here. To successfully send people to Mars there is much NASA needs to do before launch day. If sending a human occupied spacecraft to Mars, it will require many resources to survive and to acquire accurate research.

According to space and astronomy news on, the total journey time from Earth to Mars takes between 150-300 days depending on the speed of the launch, the alignment of Earth and Mars, and the length of the journey the spacecraft takes to reach its target. In further reading on the web, it can be noted there is the dream to make future travel between Earth and Mars possible in only 39 days. Can you imagine such an extraordinary trip that may one day become as common as traveling New York to California or flying across the vast oceans to other countries in a matter of hours?

Now imagine the preparation and resources it takes for you to make a trip involving hundreds or thousands of miles – or even just from your residence to the office of your business –  versus what it will take to make a trip to Mars?!

When traveling to Mars, a credit card won’t be able to assist you if you find yourself in need of, for example, food, medical supplies, housing comforts, or tools for any repairs to the spaceship. Next day space delivery hasn’t been invented yet!


How does modern innovation and travel to Mars relate to you and your business?

Business resourcesIt’s essential to know what resources are needed for any trip you take – including the trip to work and the time spent there each day. The right resources lead to, and are required, for your business success. 


What type of resources are required for MORE business success?

  • Business plan
  • Sales plan
  • Marketing plan
  • A plan to grow the business or to improve a particular segment of the company
  • Hiring and working with the right people
  • Having the right office space for you and everyone working at the company
  • Computers, telephones and office equipment
  • Specific job descriptions
  • The company making a consistent profit each month
  • Company cash flow.


The above list is simply a kickstart to determining all the resources necessary for business success.

As a CEO, president or business owner, always be looking further ahead and ask yourself:

  • What resources do I need?
  • If I do this, what does it mean?


So many things are interconnected when doing anything in business yet if thought through properly will add up to success.

What’s one of the most critical resources for business success? Cash.

If your company can’t meet payroll or pay its bills on time, no matter how successful you think you are, you’re really not – or you won’t be for long. Without cash, the business will be in trouble. Remember: When you need money, it is usually more difficult to get or borrow money from the bank. Banks generally like to lend money when the company’s cash flow is consistent and solid. In other words, when you really don’t need an infusion of cash. In the good business times, be prepared and make sure you are being smart with such an extremely valuable resource: money. It’s the best time to open a line of credit and to get acquainted with the bank manager. Develop a professional relationship with the bank so if you do need something, you’ve got the resource to go to for help.


Remember: Every time you want to make a strategic business move or have a business decision to make, think it through.

Ask yourself:

What do I need to do this successfully?

Use your imagination because the resources you use are vitally important to your business success.

It’s not:

  • I’m in business
  • I go to work
  • The company sells something
  • I’ll make a lot of money and get wealthy.


There are many steps in between along with a detailed business planning.

Most people in business don’t take the time to think things through and to plan.

Although, you may never take a trip to Mars. You work within the space of your business and however you define work.

Make certain every day, every month, every year, you are utilizing the right resources and have the ability to acquire the required resources necessary for MORE business success. If you do, you will prosper.


To your success!


Business expert and strategist, Howard Lewinter, guides – focuses – advises CEOs, presidents and business owner throughout the United States to MORE success – MORE profit – less stress. Business problems? Business issues? Get MORE from your business! Talk business with Howard: 888-738-1855.




Published as a guest post on the Nimble blog.

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