As a business person you have personally witnessed in many ways the devastating effects of the Recession on the economy over the past years. Not only have you lived through the Great Recession but you’ve watched other business associates go out of business or radically downsize the size of their company. Employee’s being laid off with the jobs perhaps never coming back as businesses redefine themselves and learn to work more efficiently with less. You’ve lost clients or customers due to extreme budget cutting. Though you and your company are still standing you recognize that while doing business is still the same it’s also very different now since the onset of the Recession and its ongoing recovery. People are different. Business is different. The economy is different. The world is different. Many business people, perhaps including yourself, are looking for answers and clear direction to successfully manage the direction of the company. You may feel stuck.
I have said, countless times, to CEOs, presidents and business owners:
There is opportunity out there. Go find it. It doesn’t matter if it’s a good or a bad economy. There is business out there.
I also acknowledge:
It’s the easiest of times to go into business. The hardest of times to stay in business.
The question is:
So what do you do if you feel your business is stuck?
Answer:
You need to rethink your business.
Look at every aspect of your business. You may have done this already to a lesser or greater degree. But have you consistently focused on rethinking your business as we move through the Recession and into a time of economic recovery and beyond?
The key is to keep moving forward.
It’s the only way to not feel as though your business is stuck.
If you’re not selling your product or service, the question is: Why?
Now is not the time to be stuck. This is the time to pay attention, watch your costs and re-evaluate your business goals. It is also the time not to run scared taking drastic measures you think will help your business and your situation.
In times like these, this may be the time to appropriately spend more money even though your budgets are tight.
Business success is about taking calculated risks.
- What in your business will help you become more profitable?
- What do you need to concentrate on and increase to improve sales?
Don’t run scared. Don’t let stress overwhelm you. Be conservative. At the same time, don’t be too conservative. Instead, be assertive, even aggressive or bold, with what will get you to where you want to be with your business.
Get unstuck with your business.
Get the business ideas flowing and your business prospering.
Starting TODAY. Don’t let your company be left behind.
To your success!
Howard Lewinter guides – focuses – advises CEOs, presidents and business owners to MORE success – MORE profit – less stress throughout the United States. Get MORE from your business! Talk with Howard: 888-738-1855.