There is a business sales philosophy that if you follow it will really be beneficial to you.  It’s often used by sales managers in managing their sales force.  If a sales person comes in to see the sales manager bragging about what a great day they had yesterday and how many sales they made, the sales manager usually has a big smile on his or her face, pats the sales person on the back, tells them how wonderful they are, what an asset they are to the sales team and within one millisecond, the smile turns to a serious look and the sales manager says to the sales person:  Thank you for doing such a great job yesterday.  But that was yesterday.  What did you sell for me today?

There is a lot of wisdom in that approach.  Although we want to create a pleasant work environment, it’s important every single one of our employees understands yesterday was yesterday and today we must equally as productive – and maybe even more productive than the day previous. 

CEOs, company presidents and business owners need to understand the same thing.  On the first of every month, the slate is clean, we start over again and we have to reach our goals and sales budget for that month.  Doesn’t matter what we did last month or what we have done towards the year’s total sales.  If we take the approach of being productive every single day and having a financial statement that stands by itself every single month, when we get to the end of the year we won’t have to wait for our accountant to tell us we made money.

Labor Day, the last big holiday of the summer, is now just a memory.  School is back in session. Summer is essentially over.  What are you going to sell today?