It happens every year, the summer goes by and suddenly it’s fall.  In the north, the day after Labor Day, the swimming pools close and the children head back to school.   Although business continues all summer long there are vacations, long weekends and that impossible to resist, summer laid back attitude.

With the last official summer holiday behind us, fall approaching and winter not far behind, as business people we need to realize there are only 12 weeks before Thanksgiving.  If you are in the retail business that may be good news as it’s the busiest time of year for most retailers.  Other businesses that have a more year round sales cycle often notice that during the holiday season starting with Thanksgiving business is often not as strong as it is during the rest of the year.

Starting today, the day after Labor Day, you need to kick it up a notch, evaluate your goals and your sales plans, have meetings with your management and employees to make sure the next twelve weeks are as productive as they can possibly be. Business has been brutal and uncertain enough this year due to the recession.  As the economy begins to show signs of potentially recovering let’s be both encouraged and determined to make the next twelve weeks as exciting, productive and filled with good news in your business.